Known for its delicious produce, many regional specialty snacks are available in Hokkaido, featuring the very best that the region has to offer. Individually wrapped in beautiful packaging, Japanese foods make excellent souvenirs for friends and family back home! However, with the smorgasbord of snacks and sweets available, you may not even know where to start! Here, we’ve done the hard work for you, and sussed out the best of Hokkaido food souvenirs to pick up before you fly home. The best part? Most of these snacks are available at New Chitose Airport’s duty-free shops, meaning that you don’t need to worry about not having enough time to shop or enough luggage space, and you can just shop to your heart’s content.
HORI Corn Chocolate
White chocolate bars are covered with puffed Hokkaido corn, combining the crunchiness of the corn with the creaminess of the chocolate, resulting in a delightful crunch with every bite.
Kitakaro Yosei No Mori Baumkuchen
One of Kitakaro’s star products, the Yosei no Mori Baumkuchen is soft and buttery, with a mild and delicate roasted flavour. Be sure to try their cream puffs, which are like something out of a dream! (They are best eaten immediately though, but the Yosei no Mori Baumkuchen keeps better on the flight back!)
Sapporo Times Square
Not to be confused with a place, these soft cakes are filled with custard and a variety of other yummy fillings with local ingredients from Sapporo.
Sumire Instant Ramen
Sumire is a famous ramen restaurant in Hokkaido, with miso ramen that many people swear by. Responding to the demand of their customers for an instant version of their famous miso-style ramen, Sumire has delivered, so you can bring back a pack to enjoy from the comfort of your home!
Marukan Yonkan
A beloved local favourite, Marukan Yonkan is a sweet red bean jelly in a cylindrical package featuring a push-pop design, making it easy to eat on the go.
Hokkaido Milk Castella
A castella cake made using Hokkaido milk, these are soft and fluffy, and so delicate that they melt-in-your mouth! They would be a perfect accompaniment to your afternoon tea.
Sapporo Okaki Oh! Yaki Toukibi
Made to resemble a popular summer snack of grilled corn with soy sauce, these puffed mochi and corn snacks are made with, of course, Hokkaido corn. These may not look like much but they are absolutely addictive, with the soy sauce flavour complementing the sweetness of the corn, hitting all the different flavour profiles at one go.
Morimoto Haskapp Jewelry
These chocolate-coated cookies are filled with Haskapp, a wild berry native to Hokkaido. The slight tang of the Haskapp jam is balanced out with the slight sweetness of the chocolate-coated cookies, and will leave you wanting more!
Royce Nama Chocolate
Not much needs to be said about these famous chocolates, which are a staple souvenir on every Japan trip. Available in a wide variety of flavours, these make excellent presents for loved ones back home.
Caramel Kitchen Caramel Biscuit
Established by Glico, Caramel Kitchen is an upscale take on their usual caramels, and is made using selected cow's milk and butter produced in Hokkaido. The caramel is made in a traditional way so as to ensure the best taste, and the biscuit lends a nice contrast to the sweet caramel. The almond version, with its added crunch factor, is a popular option.
Kinotoya Sapporo Agricultural College Milk Cookies
Made with Hokkaido wheat and butter, these delightful cookies may not look like much, but they pack a real flavour punch. For those who prefer their cookies simple, you’ll absolutely love these.
Biei Senka Biei’s Corn Bun
Last but not least, be sure to grab some of these freshly baked corn buns from the Biei Senka kiosk in the airport before you leave. Available only in boxes of 5 (those trust us, there is no such thing as too much when it comes to these), these buns are made without any sugar so as to showcase the sweetness of Hokkaido corn. They are released in batches and sell out almost immediately; head there early to get them, the queues can get pretty wild!